BUSINESS INTELLIGENCE AND DATA WAREHOUSING
Data warehousing is commonly used by businesses to analyze trends over time. In other words, companies may very well use data warehousing to visualize day-to-day operations, but its primary function is to facilitate strategic planning resulting from long-term data insights. From these overviews, business models, forecasts and other reports and projections can be built. Retailers, for example, can use data warehouses to uncover trends in spend, store traffic, product line, and other variables that will lead to smarter business decisions about what to sell, to whom and where Similar benefits also apply to manufacturers and carriers.
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